Coming June 2008

The New Jersey Motorsports Park will be a multifaceted complex with a 3.98 mile road circuit raceway as its focal point. The facility, essentially a Motorsports Resort, will have design features and characteristics similar to those of the legendary Virginia International Raceway (VIR) that opened in Southern Virginia in 1957 and was revived in 1999 by Harvey Siegel.

Unlike the original VIR Raceway, the Millville, New Jersey version will be driven by an assortment of automotive industries and complementary businesses that will include, but not be limited to: high-end antique or classic automotive clubs; private garages; research and development campus with warehouses, distribution and sales facilities; All Terrain Vehicle (ATV) or ORV course; nationally renowned schools for more advanced driving techniques and training for defensive or military evasive driving skills; specialty car gallery for the display and sale of antique or classic automobiles; hotels designed for different price points; special Motorsports country club and clubhouse; multiple restaurants; villas or condo-style resort houses and conference center designed especially to accommodate the automotive industry. It is estimated that, at completion, total project costs will exceed $100 million.

At its completion, the New Jersey Motorsports Park will be a powerful magnet and catalyst for smart growth throughout the Millville and Cumberland Country region. The goal of this concept is to provide a park-like setting geared to family entertainment and broad-based Motorsports education. It will encourage business activities for those interested in the automotive business and its ancillary industries and is projected to employ approximately 1,500 full and part-time employees when fully completed.

Employees will range in experience from part-time seasonal help to highly trained and specialized instructors, managers, teachers, professors and technicians. General fields of employment will include, but not be limited to, maintenance, security for events, EMT and medical services, track officials, restaurant and accommodations staff, office and support staff, teachers and driving specialists, communication, marketing and public relations staff, landscapers, automotive mechanic, account personnel and management executives. Nowhere else in Cumberland County will there be such a concentration of so diverse a workforce.

Overall, the New Jersey Motorsports Park will be a unique development project geared to complement the surrounding environment with natural open spaces and significant natural buffers. It will employ approximately 1,500 workers with a wide range of experiences and disciplines and will provide for tourist entertainment as well as educational facilities that will enhance or support the existing scholastic infrastructure of Cumberland County. The New Jersey Motorsports Park will be a powerful catalyst for regional development and job creation.

Project Facts

New Jersey Motorsports Park (NJMP), LLC was formed to develop, own and operate the Motorsports Park resort facility. The majority principals and co-managers of the company are Harvey Siegel and Lee Brahin. Both have experience in commercial real estate development and are New Jersey residents. Mr. Siegel is the owner of the Virginia International Raceway (VIR), the VIR Motorsport Country Club and Resort and the VIR Raceplex Industrial Park. He conducted the renovation of that historic complex which is now considered one of the nation's premier road courses. Lee Brahin is the operating principal of Brahin Properties, Inc., Brahin Management Corporation and Commercial Property Associates, Inc. The combined companies specialize in the development, management, acquisition, financing and brokerage of Commercial properties.  The current Brahin organization portfolio exceeds 2.5 million square feet and has a value in excess of $100,000,000 with properties in six states.

Estimated Employment

Phase I

Phase I estimated jobs = 200

Phase II

Phase II estimated jobs = 1,040

Phase III

Phase III estimated jobs = 280

Total estimated jobs when completed = 1,520

(NOTE: the above employment estimates exclude construction jobs which will be created during the project's development as well as a multitude of jobs which will be created offsite as a result of the project's economic impact on the region.)

Project Time Line

Marketing Strategy

Other Key Facts